Use case · Retail media

Your store floor is real estate. Price it like real estate.

Dwell-time and traffic-flow analytics turn your most-trafficked aisles into the data layer behind a retail media network. Tier premium zones, validate impressions, prove ROI to brand partners.

Who uses this

Built for the teams selling and reporting on in-store impressions.

Retail media networks Merchandising VPs Brand partnership teams CPG account managers Endcap & display sales Campaign measurement Programmatic retail media
Three retail media wins

Identify premium zones. Price them. Prove them.

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Identify premium zones

Dwell-time and traffic-flow data reveal the highest-attention zones in every store. Stop guessing where endcaps and displays should go.

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Price impressions with proof

Tier ad inventory by actual time-spent and customer-flow data, not by foot-traffic estimates. Charge what premium real estate is worth.

Validate brand campaigns

Close-the-loop reporting for brand partners. Dwell-by-zone data converts campaign measurement from a guess to a number.

We were selling endcap ad placements on rough store-level estimates. Dwell data turned that conversation into a real rate card.
VP, Retail Media · Grocery chain (anonymized)

Turn the store floor into a rate card.